I have put on the thinking cap and have come up with another way of trying to get business in the poor economic climate. As the world slowly starts to recover we need to be thinking in new dimensions rather than with the old style of selling "bums in beds". I have always worked differently from the norm and design the tours to suit the guests "wish list".
My thinking was let us go out there and ask the prospective guests exactly what are they looking for in a holiday and what must the trip entail and see the result, analyse this and then come up with a new angle on what the customer wants and work with that foremost in mind.
Give options in a list that they tick off the relevant boxes, then lets see if that helps us get the visitors we want, going where they want, how they want and make it happen.
